Hyderabad, 27th November 2024 – ORRA, one of India’s most renowned diamond jewellery brands, has expanded its presence in Hyderabad with the opening of a new flagship store in Habsiguda. This state-of-the-art showroom, spread over two floors and covering 3,176 square feet, is designed to provide an extraordinary shopping experience for jewellery lovers. The store showcases ORRA’s exclusive collections, making it a must-visit destination for those in search of everything from timeless classics to intricate modern designs.
The new ORRA store in Habsiguda is strategically located to cater to the growing demand for fine jewellery in the region. It features a wide range of jewellery collections, each crafted to meet the diverse tastes of customers. The store’s offerings include the brand’s signature collections, such as the ‘ORRA Crown Star’ collection, which features a 73-faceted diamond – a patented design exclusive to India. This unique piece exemplifies ORRA’s commitment to precision and innovation in diamond cutting.
In addition to the ORRA Crown Star, the store also highlights the ‘Aekta’ Wedding Collection, perfect for brides-to-be seeking elegant and luxurious jewellery for their big day. Other notable collections include Astra, Solis, Desired, and Platinum, each with its own distinctive appeal and intricate craftsmanship. Every design tells a compelling story, reflecting ORRA’s dedication to delivering jewellery that is not just beautiful, but meaningful.
ORRA is renowned for its commitment to quality and craftsmanship, and this new store continues that legacy. All jewellery sold at ORRA is 100% certified, with complimentary insurance* and free lifetime maintenance provided for each piece. The brand also offers customers a lifetime exchange and buyback facility, a seven-day return policy, and ensures that all diamonds are conflict-free. Additionally, ORRA provides a six-month upgrade option and ensures that all jewellery is BIS Hallmark Certified for authenticity and quality.
“We are thrilled to expand our footprint in Hyderabad with this new store in Habsiguda,” said a spokesperson from ORRA. “Our new showroom is designed to offer an exceptional shopping experience while showcasing our exclusive collections. ORRA is committed to providing customers with the finest jewellery and personalized service, and we are excited to introduce our exquisite designs to the discerning clientele in this vibrant city.”
This new store further reinforces ORRA’s position as a leader in the Indian diamond jewellery industry, offering a mix of tradition and innovation that appeals to customers seeking both luxury and lasting value.
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