As Valentine’s Day approaches, U.S. Customs and Border Protection (CBP) is warning consumers about the rise of counterfeit gifts, particularly fake designer jewelry. CBP officers in Louisville, Kentucky, and Indianapolis, Indiana, have seized around 30 shipments of counterfeit luxury jewelry since January, including rings, brooches, bracelets, charms, necklaces, and watches.
The counterfeit products, which were flagged by CBP’s Centers of Excellence and Expertise, included high-end items from well-known brands like Tiffany & Co., Cartier, Chanel, and Van Cleef & Arpels.
To avoid purchasing counterfeit items, CBP recommends consumers take several precautions: “Buy goods directly from the trademark holder or authorized retailers,” “know the market value of what you’re purchasing,” and “ensure the website you’re buying from has customer service contact information and return policies.” Additionally, the agency has published a guide to help consumers recognize counterfeit goods in e-commerce, available on their website at cbp.gov.
Although the number of counterfeit shipments typically spikes around major holidays like Christmas and Valentine’s Day, CBP officials are vigilant year-round. In fiscal year 2024, the agency seized jewelry worth an average manufacturer’s suggested retail price (MSRP) of $1.6 billion, watches valued at $1.4 billion, and handbags and wallets totaling $1 billion.
Related topics: