David Yurman, the leading contemporary luxury jewelry brand, has announced Mexican actress and singer Eiza González as its latest global ambassador. González will join Iris Law in the brand’s Spring 2025 campaign for the Sculpted Cable collection.
The campaign, shot at New York’s iconic Guggenheim Museum, draws a visual connection between the museum’s famous curves and the brand’s signature Cable design. Photographed by Tyrone Lebon and directed by Frank Lebon, the images depict Eiza González as a modern woman embracing self-discovery and empowerment, reflecting the themes of the Sculpted Cable collection.
The Sculpted Cable line reinvents David Yurman’s classic helix motif into a wavelike pattern, preserving the original’s dimensional appeal while offering a fresh new perspective.
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