Lucira Launches to Redefine Indian Bridal Luxury with Lab-Grown Diamonds

by Henry

Rupesh Jain, the founder of Candere, has launched a new jewelry brand, Lucira, focused on lab-grown diamonds and modern luxury. The brand is now available online with delivery across India, and plans are underway to open flagship experience stores in major cities, followed by wider retail expansion both within India and internationally.

Candere was acquired by Kalyan Jewellers in 2017, according to its official website.

“Our upcoming flagship stores will bring this vision to life, blending the ease of technology with the emotion of touch,” Jain said in a statement. He added that Lucira aims to represent a new era of luxury—one that is personal, purposeful, and distinctly Indian.

Lucira is initially targeting the bridal market with collections that include solitaires, bespoke engagement rings, eternity bands, and versatile pieces designed for daily wear. The brand has also launched five exclusive signature diamond cuts created to maximize light reflection and brilliance.

Jain believes that India is well-positioned to lead in the global lab-grown diamond space, citing strong international demand and the country’s growing capabilities in diamond innovation and design.

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